Project Slipper Race

Project Happy Feet Slipper Race is an annual fundraising movement with a 3.5km non-competitive walk in slippers. Project Happy Feet's inspiration came the reality of underdeveloped countries like Cambodia where children that walk 3 to 6 kilometers every day just to get to school or work in slippers or even bare footed. By organising a fun walk of a similar distance in flip-flops, they hope to inspire Singaporeans to be part of a community-driven effort to empower education for the less privileged at home and overseas. 

All proceeds goes to Beyond Social Services (Singapore) and This Life Cambodia! (Cambodia)

Done with NOUT STUDIO

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Music as Graphic
Inspired by the visualisation of music, graphical elements for the branding comes from ubiquitous buttons on music technology and also notary notes from score sheets. 

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Specialising in brand storytelling across multiple platforms, I enjoy dreaming of crazy things a brand can do and make them come true. Beyond the digital world, I also enjoy working on print publishing and motion graphics. In my free time, I'm an avid knitter and reality tv fan.

@heychin.studio
[email protected]